The fashion industry is characterized by a relentless drive for speed. Fashion cycles are increasingly short, and shoppers demand fast access to new styles, in-store and online. Technology has put brand-savvy consumers in the driver seat, leaving retailers scrambling to maintain a consistent, rewarding and responsive customer brand experience across the channels.
From Challenges to Opportunities for Sustainable Growth
Consumers today have the option to choose from thousands of brands. They also have the option of using multiple channels – be it a retail store, e-commerce platform, or mobile commerce. Such pressures can create complications in the supply chain, product development, planning, production, and fulfillment.
Brands that are able to drive engagement and create a positive customer engagement often obtain superior brand loyalty. Fashion retail stores have used various techniques to engage the customers by providing them tablets to research and buy products, implementing click and collect model, and providing in-store entertainment.
Brands in the fashion industry usually roll-out their new collection based on seasons. In today’s dynamic world, there can be a vast difference in consumer preferences in the space of few months. One of the biggest challenges faced by companies in the fashion retail industry is to exhibit agility and excellence in stock visibility, operations planning, and inventory intelligence.
Apparel & Fashion retail brands are increasingly reliant on discounting to drive sales. The discounting culture has been so widespread that customers are flooded with sale banners when they walk across a shopping mall. It is challenging for players in the fashion industry to maintain a healthy margin when competitors are offering heavy discounts.
A fully integrated front-back office retail software solution can help you to
Increase revenue and reduce operating costs by eliminating inconsistencies caused by unreliable financial data.
Combine the online and offline shopping experience and master the omni-channel fashion retailing environment.
Extend the POS terminal from a simple sales device to a useful sales assistant’s tool with up-to-date inventory, store and location data.
Ensure real time data lookup for critical transactions, including loyalty discounts, gift cards, returns and refunds.
A flexible set of solutions that can be easily adapted to your operational needs, deployed quickly and easy-to-use
Combination of our deep business knowledge and the latest technology solutions with hundred of successful projects
Tailored-to-Business localization solution meets requirements of Accounting and Tax Compliance.
Local support in Vietnam, and expertized Naviworld global network.
NaviWorld Vietnam is a leading solutions provider of end-to-end integrated and adaptable business management solutions for mid-sized companies in Vietnam and South East Asia. With solutions catering for various sectors from Distribution to Retail, Services to Manufacturing, NaviWorld brings a portfolio of internationally proven, fully integrated technology business solutions to our customers.
11th Floor, 41 Hai Ba Trung Street, Hoan Kiem District, HN
Tel: +8424-3636 6268